What are the creative ways to publish social media content?
Let us dive into the creative content loop that will interest and engage your audience.
Quotes that resonate with your audience can be an effective post to publish. According to your business niche, one can upload an inspirational quote, funny quotes that will make people share the post and reach more people.
• Giveaways and contests
People never things that are free and therefore conducting contests would be the best idea. This triggers engagement and interests when people participate in it. Conducting giveaway contest is the best way to make your customers and fans happy. It also helps in building brand image and loyalty.
• Answering questions
When customers or fans ask you questions, answer them in the best possible way and post it. If they have specifically mentioned you or your brand or something that relates to your brand, then only answer them. Do not forcefully answer questions that are not related to you or your brand.
• Office activities
Posting office activities can be fun for customers and fans who see it. It may be a birthday party for an employee or festival celebrations. Posting pictures of office activities give an emotion of personalization that can interest audience and keep them engaged.
• Interviewing employees
Creating sneak peek images and videos of employees can be fun, not only for the audience but also for the employees. Interviewing different people every 2 weeks or weekly and posting them on social media can be a fun activity or even an inspiring one. Additionally, people would love to know the people working on your brand.
• Jokes and Memes
Jokes and memes are trending right now on social media. Research shows that the number of engagement on memes is greater than any kind of post. Memes that resonate with your audience can attract people and undoubtedly, they will share the posts that will drive engagement and reach.
• Images and videos
Social media does not solely work on texts. It is ruled by visual content. Not just Instagram and Facebook, but even Twitter, LinkedIn have adapted using optimizing visual content because that is what triggers people and makes the post interesting.
Celebrating milestones with your staff is necessary, but involving your audience is more worth. Let them know the success your brand or company has acquired. Introduce new members to social media to make your employee feel special as well as for your customers to know. Your audience will trust you more and will build a healthy relationship with you.